In Defense of Frequent Flier Programs

In preparation for this year's Umbraco Codegarden 2009 in Copenhagen I decided to try and obtain an award-travel itinerary from Seattle to Copenhagen.  For last year's Codegarden I purchased an itinerary on SAS in coach for nearly $2,000 (USD).  Although SAS offers a very convenient direct Seattle to Copenhagen flight, the level of comfort was low and the cost high - I arrived tired, stinky and found working (which we were there to do) very difficult.

Having heard the extreme pessimism surrounding the ability to actually locate and book one of these itineraries without being forced to use the higher point requirement (200,000), I was not very optimistic.  I collect most of my award points in Continental's OnePass program and also have an American Express card which earns points that are transferrable to the OnePass program.  All in I had 96,000 points available in the OnePass program.  Note:  these points do seem to add up fast as I had previously booked an award itinerary in December 2007 for Seattle to Copenhagen. 

Continental provides an online booking engine for award travel and allows you to book on partner airlines as well.  My first attempts were fruitless, but a bit of perseverance paid off and I was able to locate an itinerary from Vancouver, BC, Canada (about 30 minutes from my home, hooray!) to Amsterdam in Business class on Northwest for 100,000 points.  Good enough, the dates fit perfectly and, while Northwest Business class isn't Virgin's Upper class, not having to sit in coach for a 10+ hour flight is a huge benefit.  I booked it entirely online (including the purchase of the additional 4,000 points I needed) and received immediate confirmation.  Kudos Continental!

All that was left was to book from Amsterdam to Copenhagen.  As it turned out I had just enough points in my SAS EuroBonus account to book a very convenient itinerary, not in Business class but since the flight is only 80-minutes long it's not of much concern.  SAS also provides an online booking engine and I was able to locate, book, and confirm this itinerary in less than 15-minutes.  Kudos SAS!

Granted this itinerary is not quite as direct as Seattle to Copenhagen nonstop, however the extra couple of hours in travel time will be made up for by the more comfortable seating…at least I hope so.  In addition, the total cost covering taxes and fees was less than $230 (USD), just a fraction of what I could've otherwise spent.  As far as the level of booking difficulty and time-required - while it certainly took longer than sending a request to a travel agent and receiving a complete itinerary in return, it did not require more than one-hour of effort in total, I consider that a fair trade-off.

6 comment(s) for “In Defense of Frequent Flier Programs”

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